✅ Problem and customer discovery

Title Learning goal Duration
Doing deep interviews Most people assume they are good at interviewing because they talk to people all the time. However, asking good questions and great follow-up questions is an art. In this workshop, founders get to practice and get guidance on asking great questions. 4 - 8 hours
Crafting an outreach plan Inspire your cohort with new ways and locations for finding potential customers. Ideal for founders that fail to take that first step. 1 hour
Love the Problem Help founders recognise between problems and non-problems, and what underlying jobs cause people to buy products 2.5 hour

📈 Value proposition design and to market strategy

Title Learning goal Duration
From vague solution ideas to testable value propositions The value proposition canvas often just gives you 100 post-its. Most early-stage founders struggle to turn this into something testable. This workshops forces founders to me concrete, concise, and have something testable with potential customers. 2 hours
Designing your beachhead market strategy Most startups initial customer base is too broad. This workshop helps startups to identify your ideal launching customer based on interviews. By thinking in market entry waves, founders get a more narrow, executable focus, and know what to ignore for now. 2-4 hours

💰Business & revenue modelling

Title Learning goal Duration
Revenue model 101 Most founders overcomplicate their revenue model. In this workshops, they learn how to make a v0.1 of their revenue model that is goof enough for the coming months. 2 hours
Minimum Viable Startup: Business Modeling for early-stage startups What is the ideal business model 5 years from now? What can you pull off today? This distinction helps founders to create focus 2 hours

🚀 Startup mindset keynotes

Workshop Learning goal Duration
Startup Mindset How is doing a startup different from other projects you have done before. Perfect for designers and engineers. 20 minutes
Common mistakes in following popular startup tips
➡️ Book this keynote 'Get out of the building', MVP, validation, 'do things that don't scale', 'Super specific niche’: why they work, and what is hard about it 30 minutes
Goal setting & Champagne moments How to set goals that are truly relevant, challenging and rewarding. Let startups learn from each other’s struggles around communicating goals within teams. 2 hour
Startup Bullshit (Keynote)
➡️ Book this keynote A funny and interesting keynote on the cause of Bullshit in the startup scene. I highlight the dynamic between startups, media and VCs and how that creates a breeding ground for bullshit. 30 minutes

🔥 Workshops