| Title | Learning goal | Duration |
|---|---|---|
| Doing deep interviews | Most people assume they are good at interviewing because they talk to people all the time. However, asking good questions and great follow-up questions is an art. In this workshop, founders get to practice and get guidance on asking great questions. | 4 - 8 hours |
| Crafting an outreach plan | Inspire your cohort with new ways and locations for finding potential customers. Ideal for founders that fail to take that first step. | 1 hour |
| Love the Problem | Help founders recognise between problems and non-problems, and what underlying jobs cause people to buy products | 2.5 hour |
| Title | Learning goal | Duration |
|---|---|---|
| From vague solution ideas to testable value propositions | The value proposition canvas often just gives you 100 post-its. Most early-stage founders struggle to turn this into something testable. This workshops forces founders to me concrete, concise, and have something testable with potential customers. | 2 hours |
| Designing your beachhead market strategy | Most startups initial customer base is too broad. This workshop helps startups to identify your ideal launching customer based on interviews. By thinking in market entry waves, founders get a more narrow, executable focus, and know what to ignore for now. | 2-4 hours |
| Title | Learning goal | Duration |
|---|---|---|
| Revenue model 101 | Most founders overcomplicate their revenue model. In this workshops, they learn how to make a v0.1 of their revenue model that is goof enough for the coming months. | 2 hours |
| Minimum Viable Startup: Business Modeling for early-stage startups | What is the ideal business model 5 years from now? What can you pull off today? This distinction helps founders to create focus | 2 hours |
| Workshop | Learning goal | Duration |
|---|---|---|
| Startup Mindset | How is doing a startup different from other projects you have done before. Perfect for designers and engineers. | 20 minutes |
| Common mistakes in following popular startup tips | ||
| ➡️ Book this keynote | 'Get out of the building', MVP, validation, 'do things that don't scale', 'Super specific niche’: why they work, and what is hard about it | 30 minutes |
| Goal setting & Champagne moments | How to set goals that are truly relevant, challenging and rewarding. Let startups learn from each other’s struggles around communicating goals within teams. | 2 hour |
| Startup Bullshit (Keynote) | ||
| ➡️ Book this keynote | A funny and interesting keynote on the cause of Bullshit in the startup scene. I highlight the dynamic between startups, media and VCs and how that creates a breeding ground for bullshit. | 30 minutes |